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AXA Insurance Steps Up Digital Efforts for Customers with Introduction of Remote Advisory

April 21, 2020 |

To help customers continue to have their insurance needs met during this time where physical meetings are discouraged, AXA Insurance has equipped its financial consultants with digital tools that enable them to continue providing remote end-to-end professional advisory services seamlessly.

“We understand that financial advice and matters relating to insurance policies are personal discussions and we want to make it possible for our customers to have an experience that is as close to meeting in-person, even when our financial consultants cannot be physically present,” said Jeremy Ong, Chief Customer and Operations Officer, AXA Insurance. “This is a challenging time for many of us, and we will continue to prioritise the safety and well-being of our customers and financial consultants.”

AXA customers who are Singapore-based residents can meet their AXA financial consultants from the safety of their homes, through a secure video conferencing and co-browsing platform, and have their insurance needs met digitally.

This includes having their financial needs and goals ascertained, receiving advice on insurance solutions based on suitability, and completing the entire insurance application online including signing and submission of forms, all in one sitting.

The platform can be easily accessed by both parties with just a single click of a link and it comes with features that allow the financial consultants to guide and support their customers intuitively. This offers not just convenience and flexibility, but also an easy and safe experience for the customers and financial consultants.

AXA believes in making insurance solutions and services accessible to its customers through multiple touchpoints, and technology is enabling the company to deliver on this while offering better customer experiences.

Commenting on how technology has empowered the company and its financial consultants to serve customers better, Ong said “A lot of our interactions with customers are now taking place digitally, creating greater efficiency and productivity for our financial consultants as well as an enhanced experience for our customers.”

In addition to having convenient access to AXA financial consultants, customers can also continue to manage their policies, submit claims, and pay their premiums from the safety and comfort of their homes through the e-Services available. This includes MyAXA, the one-stop customer portal and app that allows customers to view their policy details, and submit claims among other services, as well as a wide range of online payment methods.


AXA Insurance is part of the AXA group, a worldwide leader in insurance and asset management with 160,000 employees serving 108 million clients in 57 countries. Present in Singapore since 1969, AXA Insurance has been serving the general and life insurance needs of individuals and companies in Singapore through a wide range of innovative products. As one of the top global insurers in Singapore, AXA Insurance protects more than a third of a million customers in Singapore. As a company whose business is about protecting people, AXA Insurance is committed to building a stronger and safer society by empowering customers to live better lives.

For more information, please visit www.axa.com.sg.


Hazlyn Aidzil

HP: +65 9383 3239

Email: hazlyn.aidzil@mslgroup.com

Clarissa Lee

HP: +65 8127 3755

Email: clarissa.lee@mslgroup.com

Dorlisa Goh

Email: dorlisa.goh@axa.com.sg

Samantha Yong

Email: samantha.yonghp@axa.com.sg