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AXA Celebrates Singapore’s 50th Anniversary with a Series of Special Discounts for People in Their Silver Years

December 29, 2014 |

AXA today announced that people in Singapore aged 50 and above can look forward to a series of special discounts on several general and life insurance solutions in 2015. The discounts will be rolled out in celebration of Singapore’s 50th anniversary (SG50), and represent AXA’s appreciation of those in their silver years who have been the pillar of their families and the nation.

Commenting on AXA’s SG50 initiative, Mr Glenn Williams, Chief Executive Officer of AXA Life Insurance Singapore said, “2015 is a momentous occasion for Singapore. While it is a time of celebration, it is also one where we pay tribute to the people who have enabled us to achieve what we have today. This is AXA’s way of expressing our thanks and gratitude to those in their silver years who have dedicated their lives to building our community and our nation.”

The insurance solutions available at privileged discounts include a home insurance plan, a retirement plan, and a travel insurance plan, all carefully chosen to help seniors with protecting their home, to plan their retirement and to enjoy their silver years.

CEO of AXA Insurance Singapore, Mrs Doina Palici-Chehab said, “At AXA, we believe that protection is our calling; like how our seniors have safeguarded Singapore all this while, it is now our turn to protect them and their families, as they enter their silver years. We have specially selected these few insurance solutions to be part of AXA’s SG50 promotions as protection in these areas may often be overlooked by many, but are in fact essential for their well-being in this phase of their lives.”

The details of the various products’ offers are as below:

  • Retire Happy
    Singaporeans and Permanent Residents (PRs) who turn 50 next year will be presented with an exclusive birthday gift from AXA. Those who purchase new Retire Happy policies in 2015 will be able to enjoy $500 off their first year premium. Introduced in 2013, Retire Happy was the first retirement solution in the market to offer guaranteed increasing retirement payouts. With its comprehensive suite of benefits and many flexible options, Retire Happy can be customised to meet individual retirement needs. Through this, AXA hopes to ease this group of Singaporeans/PRs into retirement planning, and reinforce the importance of preparing for their silver years.

  • SmartHome Optimum
    Singaporeans and PRs aged 65 and above will be able to enjoy a 50% discount on their first year premium when they purchase SmartHome Optimum policies. SmartHome Optimum provides comprehensive protection against accidental loss or damage to one’s property and its contents, and customers may also be eligible for complimentary 24 hour emergency home assistance under their plan. To spread the joy of the SG50 celebrations, AXA is also extending this promotion to families who have seniors living with them. A copy of the senior’s NRIC reflecting the family’s home address will be required during the application process. The promotion will be valid from January to December 2015. With this, AXA hopes to provide protection for seniors, whether they stay in their home or with their loved ones.

  • SmartTraveller
    Similar to SmartHome Optimum, Singaporeans and PRs aged 65 and above will be able enjoy a 50% discount on the first year premium when they purchase new SmartTraveller policies. This promotion is valid for both single and annual trip policies, from January to December 2015. SmartTraveller is a travel solution which allows customers to enjoy their travel experiences to the fullest with the knowledge that they are well-covered while overseas.

People who are interested to find out more about AXA’s range of insurance solutions can visit

About AXA in Singapore
With presence as early as 1969, AXA operates in both entities of Life Insurance and General Insurance in Singapore. AXA offers a wide range of products, catering to the needs of individuals and companies.
AXA Insurance is the No. 2 general insurer in Singapore. It ranks No. 1 in Health, No. 2 in Marine Cargo and Motor insurance in the Singapore general insurance market.

About AXA Asia
AXA Asia is a market leading insurance player offering a differentiated composite proposition in Life and General Insurance with operational presence in Hong Kong, Singapore, Indonesia, China, India, Malaysia, the Philippines, and Thailand. AXA Asia is part of the AXA Group, headquartered in Paris and a worldwide leader in insurance and asset management with a presence in 56 countries. AXA Asia is committed to creating a sustainable, long-term business for our employees, customers and shareholders.

The AXA Group is a worldwide leader in insurance and asset management, with 157,000 employees serving 102 million clients in 56 countries. In 2013, IFRS revenues amounted to Euro 91.2 billion and IFRS underlying earnings to Euro 4.7 billion. AXA had Euro 1,113 billion in assets under management as of December 31, 2013.
The AXA ordinary share is listed on compartment A of Euronext Paris under the ticker symbol CS (ISN FR 0000120628 – Bloomberg: CS FP – Reuters: AXAF.PA). AXA’s American Depository Share is also quoted on the OTC QX platform under the ticker symbol AXAHY.

The AXA Group is included in the main international SRI indexes, such as Dow Jones Sustainability Index (DJSI) and FTSE4GOOD.
It is a founding member of the UN Environment Programme’s Finance Initiative (UNEP FI) Principles for Sustainable Insurance and a signatory of the UN Principles for Responsible Investment.

Asia PR Werkz
Tel: +65 6536 6881
86A Amoy Street
Singapore 069905

Ms Fiona Lam
HP: +65 9822 1483

Ms Rozann Phua
HP: +65 9155 5962


Certain statements contained herein are forward-looking statements including, but not limited to, statements that are predictions of or indicate future events, trends, plans or objectives. Undue reliance should not be placed on such statements because, by their nature, they are subject to known and unknown risks and uncertainties. Please refer to the section “Cautionary statements” in page 2 of AXA’s Document de Référence for the year ended December 31, 2011, for a description of certain important factors, risks and uncertainties that may affect AXA’s business. AXA undertakes no obligation to publicly update or revise any of these forward-looking statements, whether to reflect new information, future events or circumstances or otherwise.

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